A small start-up technology company will be moving from their co-working space into proprietary office space in a 'hot and happening' location in an urban metropolis. They have asked you to help them envision an 'innovation lab' type of space for them. The head of the company has expressed a desire to "... have a space unlike anything she has seen before!" They have a modest budget and the schedule is aggressive.
With a modest budget and an aggressive schedule, I will offer them a space from the "Stranger Things" universe. A cozy yet innovative basement where big thoughts and great ideas are born. Believe me, this place will be discussed and published in many tabloids - if the company needs such fame. "A young innovative company works in the office whose design is inspired by "Stranger things". Sounds good? How to manage this attention is a question for the PR manager.
What do we end up with?
If the goals of the space are to:
• Enhance their brand and reputation so that they may impress potential investors - Yes
• Foster creativity and innovative thinking within their employees -Yes
• Attract and retain the top talent within their field - Depends
• Have a 'wow' factor for employees and guests - Yes. Wow! Yes!
And answering the main (as for an architect) question. If the head of the company has not watched "Stranger Things", she will definitely get space that has never been seen before (we answered to her request). If she watched it and didn't like this idea, then, in any case, I will boost her imagination, get feedback, and determine a further idea for the project.